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Globalisation is one of the key economic, political, social and technological drivers of our age. Concurrently, outsourcing worldwide has topped US$1tn per annum.2 In the future, the strategic management of corporate real estate (CRE) will no longer be viewed in isolation from these trends, as the ethics of corporate governance demand that multinational companies view their property assets from the same global vantage point as any other factor of production. This paper looks at the compelling drivers towards an international approach to CRE management, the benefits of leveraging value across borders and key solutions to the apparent paradox of global consistency and cultural diversity. It draws on outsourcing research in other markets, pinpoints trends and directions and uses case study examples in order to propose a new holistic approach to strategic property management.

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