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This paper addresses the relevance of ‘smart communities’ to corporate real estate. It defines smart communities within a context of smart growth, ethical investment, brownland regeneration and sustainability and seeks to explore the potential of such communities to leverage value for the corporation, not just in terms of land value as bottom‐line benefit but also in respect of longer‐term added shareholder value as expressed by the positioning of the corporation within its community and its political access level. Focusing on corporations with significant non‐operational land banks, it addresses the problem, the potential and the process supporting this with a current example of best practice.

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