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Keywords: Strategic alignment
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Journal Articles
Journal of Corporate Real Estate (2021) 23 (3): 186–202.
Published: 07 June 2021
... for the new normal. The findings obtained through in-depth interviews have well supported the CREM strategic alignment theory. It is foreseen that office workplace management will encounter other challenges due to uncertainties of the COVID-19 pandemic. The findings of this study provide a practical lens...
Journal Articles
Journal of Corporate Real Estate (2017) 19 (2): 80–94.
Published: 08 May 2017
... and open access to information and infrastructure services. Originality/value This paper provides insights and tools to strategic alignment by comparing campus management of two fundamentally different systems in the context of higher education and on-going digitalization. Recent research...
Journal Articles
Journal of Corporate Real Estate (2009) 11 (4): 229–236.
Published: 20 November 2009
... the experiences of the author working across multiple global corporate accounts. The article advances the discussion on how to strategically align and advance the performance of CRE departments to support business change for corporate competitive advantage. Findings As CRE managers strive to elevate...
Journal Articles
Journal of Corporate Real Estate (2009) 11 (4): 213–228.
Published: 20 November 2009
... departments are seldom an integral part of any strategic business plan” (Bruno, 2002). Real estate Assets management Strategic alignment Management strategy New Zealand Property All businesses need property to function – whether that business is a manufacturing company requiring extensive...
Journal Articles
Journal of Corporate Real Estate (2006) 8 (4): 188–197.
Published: 01 October 2006
... for portfolio analysis and strategy formulation. © Emerald Group Publishing Limited 2006 Real estate Corporate strategy Value added Strategic alignment Since, the late 1990s, managing the corporate real estate portfolio is receiving increased attention in the board room – especially...

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