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Keywords: Strategic alignment model
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Journal Articles
Journal:
Journal of Corporate Real Estate
Journal of Corporate Real Estate (2023) 25 (2): 158–180.
Published: 14 December 2022
... graphical representations and the investigation of its relationship with the seminal strategic alignment model. The origins of the four-view scheme of Krumm et al. (2000) lie at least as far back as the 1980s, when CREM was mostly non-existent and pioneers struggled to prove the relevance...
