Keywords: Salience theory
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Journal Articles
Journal of Derivatives and Quantitative Studies: Seonmul yeon’gu 1–25.
Published: 08 October 2026
...Donghoon Kim; Jihoon Goh This study examines whether salience theory explains stock returns in the Korean market from 2005 to 2024. We find a robust negative relationship between the salience of past returns (ST) and future stock returns. A long-short portfolio sorting on ST generates a significant...
Includes: Supplementary data

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