Keywords: Social network
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Journal Articles
Journal of Economic and Administrative Sciences (2026) 42 (2): 352–368.
Published: 28 May 2024
...Ishan Kashyap Hazarika; Ashutosh Yadav Purpose This study combines different perspectives on herding, viewing it as a social network heuristic in comparison to other heuristics. The purpose is to use the heuristic view of herding as found in early literature and test it on grounds of efficiency...

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