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Keywords: Case study research methods
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Journal Articles
Journal of Enterprising Communities: People and Places in the Global Economy (2024) 18 (5): 1078–1097.
Published: 18 July 2024
... of BTS’s meteoric rise remain underexplored. This study aims to illuminate the strategic and organizational developments that have propelled their unprecedented growth in the global media landscape. Design/methodology/approach Using case study research methods, this paper uses a multimodal approach...
