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Keywords: Circular packaging
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Journal Articles
Circular packaging under suspicion: the cat and mouse game with greenwashing
Available to Purchase
Journal of Enterprising Communities: People and Places in the Global Economy (2025) 19 (5): 1206–1226.
Published: 28 May 2025
...Joao M. Lopes; Sofia Gomes; Elisabete Nogueira; Filipe Silva Purpose As consumers become increasingly savvy to deceptive marketing tactics such as greenwashing, the nexus between the desire to buy goods housed in circular packaging, environmental consciousness and the quest for pro-circular...
