...Rheyza Virgiawan; Sofyan Ashari Purpose This study aims to analyze the influence of attitude, perceived behavioral control ( PBC ) and subjective norm on the entrepreneurial intentions of university students across different ethnic groups in Yogyakarta, with religiosity as a mediating variable...

.... Participants completed a survey questionnaire related to the constructs in the TPB model (attitudes, subjective norm [SN], perceived behavioral control [PBC] and entrepreneurial intentions), trait mindfulness and intention to implement their entrepreneurial intentions. The paper uses serial mediation analysis...

... questionnaire is administered online for data collection, and the analysis is conducted using structural equation modeling. Findings The authors find that in the context of Kosovo, personal attitudes, subjective norms and perceived behavioral control significantly impact entrepreneurial intention among...