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Keywords: Perceived risk
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Journal Articles
Journal of Enterprising Communities: People and Places in the Global Economy 1–23.
Published: 22 July 2026
... and perceived risk as pivotal antecedents and moderators in shaping attitudes and behavioral intentions toward upcycled products. Design/methodology/approach Empirical analysis using partial least squares structural equation modelling reveals that while circularity, trust and perceived value significantly...
