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Keywords: Cognition
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Journal Articles
“Flying High, Landing Soft”: An innovative entrepreneurial curriculum for Chinese SMEs going abroad
Available to Purchase
Journal of Chinese Entrepreneurship (2013) 5 (2): 122–143.
Published: 30 May 2013
... storytellers), is grounded in the theories of input‐process‐output model of strategic entrepreneurship and docility‐based distributed cognition. Findings A “Flying High, Landing Soft” curriculum was developed to help the Chinese SMEs to invest in USA and Brazil. The curriculum is designed to take advantage...
Journal Articles
Perceived value of entrepreneurship: A study of the cognitive process of entrepreneurial career decision
Available to Purchase
Journal of Chinese Entrepreneurship (2011) 3 (2): 134–146.
Published: 07 June 2011
...Lingfei Wu; Jun Li Purpose This paper seeks to address the question of “why some people choose to be an entrepreneur?” It offers a novel perspective in the strand of cognitive models to examine the formation of entrepreneurial intention. Design/methodology/approach Data for this research came...
