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Keywords: Environmental turbulence
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Journal Articles
Entrepreneurial marketing and bank performance in Egypt: is environmental turbulence a missing link?
Journal of Entrepreneurship in Emerging Economies (2022) 14 (2): 252–273.
Published: 08 June 2021
... whether such a relationship remains positive during environmental turbulence (ET) and whether organizations adopting EM activities during such turbulence, will change their behavior to enhance their performance. Thus, this study aims to examine the relationship between EM and the performance of Egyptian...
