Keywords: Strategic planning
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal of Chinese Entrepreneurship (2010) 2 (3): 255–269.
Published: 14 September 2010
... Strategic planning Market entry China The theory assumes that a firm has somehow developed firm‐specific advantages in its home market before it enters overseas markets (Buckley and Casson, 1976). These advantages are usually in the form of internally developed, intangible assets that give...
Journal Articles

or Create an Account

Close subscription notice
Close access options