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Keywords: Relational bonds
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Journal Articles
Journal of Economics, Finance and Administrative Science 1–22.
Published: 14 May 2026
...Tawseef Ahmad Ganaie; Rafi Ahmad Lone; Mushtaq Ahmad Bhat Purpose This study examines the direct linkages between relational bonds (RB), customer engagement (CE), and customer psychological ownership (CPO), and explores the mediating role of CPO in the relationship between RB and CE...
Includes: Supplementary data
