The problems of jurisdiction to e‐commerce – some suggested strategies

The long‐term success of business‐to‐consumer e‐commerce depends, in large part, on the existence of satisfactory supporting legal infrastructures coupled with the implementation by virtual organisations of appropriate strategies that will achieve optimum business protection, consumer trust and legal compliance. The concept known as “jurisdiction” is gaining in significance in the world of e‐commerce. The purpose of this paper is to explain why it is that jurisdiction impacts on all the players involved in e‐commerce and to explore strategies that could be implemented by virtual organisations that might eliminate, or at least reduce, the associated risks.