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This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/09564239410057672. When citing the article, please cite: Dwayne D. Gremler, Mary Jo Bitner, Kenneth R. Evans, (1994), “The Internal Service Encounter”, International Journal of Service Industry Management, Vol. 5 Iss: 2, pp. 34 - 56.

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