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Keywords: Big data analytics (BDA)
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Journal Articles
Journal of Enterprise Information Management (2026) 39 (4): 1464–1486.
Published: 08 December 2025
... Licensed re-use rights only Big data analytics (BDA) Strategic business value Value creation mechanisms Dynamic capability views (DCV) Organisational information processing theory (OIPT) In recent years, firms across industries have adopted big data technologies to enhance decision-making...
Includes: Supplementary data
