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Keywords: Higher educational institutions
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Journal Articles
Empowering resources recombination through dynamic capabilities of an enterprise
Available to Purchase
Journal of Enterprise Information Management (2023) 36 (1): 1–21.
Published: 09 August 2022
.... Design/methodology/approach Data were obtained from 349 faculty members of higher education institutions (HEIs) from seven states in the United Arab Emirates (UAE). Partial least squares structural equation modeling (PLS-SEM) using SmartPLS was employed as a statistical tool to analyze the structural...
Journal Articles
Internal marketing strategies in United Arab Emirates higher education
Available to Purchase
Journal of Enterprise Information Management (2021) 34 (6): 1798–1820.
Published: 11 December 2020
...Dilnaz Muneeb; Shehnaz Tehseen; Muslim Amin; Fatima Kader; Khawaja Fawad Latif Purpose This paper seeks to analyze the impact of internal marketing orientations (IMOs) on the competitiveness of higher education institutions (HEIs) in the United Arab Emirates (UAE). Design/methodology/approach...
Journal Articles
An agile approach for academic analytics: a case study
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Journal of Enterprise Information Management (2017) 30 (5): 701–722.
Published: 11 September 2017
...Maurice McNaughton; Lila Rao; Gunjan Mansingh Purpose The purpose of this paper is to describe an agile approach to academic analytics that is currently being applied on one of the campuses of a leading higher educational institution in the Caribbean. This agile approach enables the rapid...
