Keywords: Quick response retailing
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Journal Articles
Logistics Information Management (1995) 8 (6): 13–19.
Published: 01 December 1995
... planning, may actually form a barrier to change. © MCB UP Limited 1995 Cussons (UK) Ltd Demand forecasting Fast‐moving consumer goods Flexibility Manufacturing industry MRPII Quick response retailing Planning via the traditional MRPII route is a cyclic process undertaken...

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