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1-3 of 3
Keywords: marketing and public relations
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Journal Articles
Proceedings of the Institution of Civil Engineers - Engineering History and Heritage (2025) 178 (2): 94–101.
Published: 03 June 2025
... and design history marketing and public relations materials technology patents strength and testing of materials Examining two competing corrugated sheet elements made from the aluminium–manganese alloy (Al–Mn alloy)—one invented by the largest Swiss aluminium company, the other system invented...
Journal Articles
Proceedings of the Institution of Civil Engineers - Engineering History and Heritage (2012) 165 (3): 179–186.
Published: 01 August 2012
.... This explains the great desire for space and constructions. Thanks to its architecture, the exposition was able to achieve these objectives. The buildings themselves made the exhibition, even more so than in the nineteenth century, literally becoming advertising hoardings. history marketing and public...
Journal Articles
Proceedings of the Institution of Civil Engineers - Engineering History and Heritage (2012) 165 (3): 127–136.
Published: 01 August 2012
... was the creation of prestigious exhibition stands. 01 06 2011 07 11 2011 ICE Publishing: All rights reserved 2012 concrete structures history marketing and public relations In recent years the great international exhibitions of the nineteenth and twentieth centuries have been...
