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Keywords: anchoring
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Journal Articles
The Effect of Response Time on Conjoint Analysis Estimates of Rainforest Protection Values
Available to Purchase
Journal:
Journal of Forest Economics
Journal of Forest Economics (1998) 4 (1): 7–28.
Published: 31 March 1998
... for recreation bundles with complex prices. An ordered probit model with timevarying parameters and heteroskedastic errors was estimated. The main empirical results showed that: (1) utility parameters vary systematically with response time, (2) respondents use different anchors and scales in rating attribute...
