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Keywords: New product development
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Journal Articles
Journal:
Journal of Facilities Management
Journal of Facilities Management (2012) 10 (4): 266–286.
Published: 21 September 2012
...Ahmed Hassanien; Crispin Dale Purpose The purpose of this paper is to explore events venues management's attitudes and practices toward new product development and innovation within the event industry. Design/methodology/approach The approach is a multiple case study of different types...
Journal Articles
Journal:
Journal of Facilities Management
Journal of Facilities Management (2012) 10 (1): 75–92.
Published: 17 February 2012
...Ahmed Hassanien; Crispin Dale Purpose The purpose of this paper is to review the role of new product development (NPD) in event venue operations by drawing on existing literature. The paper acknowledges product innovation as an under‐researched field in event venues and explores this within...
