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Keywords: Competitive advantage
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Journal Articles
Journal of Financial Management of Property and Construction (2019) 24 (3): 294–308.
Published: 04 September 2019
..., 2010). According to Porter (1989) , a focus strategy is suitable for developing market segments that provide services to the satisfaction of clients. Subsequently, clients’ satisfaction leads to long-term relationship and repeat business (Taylor, 2005), which are necessary for competitive advantage...
