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Keywords: Technology acceptance model
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Journal Articles
Journal of Financial Reporting and Accounting (2025) 23 (4): 1486–1508.
Published: 18 February 2025
... data to examine the influence of perceived usefulness (PU), ease of use (EU) and top management commitment (TMC) on AI adoption readiness (AIAR) in auditing. A conceptual model, drawing from the technology acceptance model (TAM) and supported by findings from previous literature, was proposed...
