.... 2). As explained below, the persistent conflict between Tullow officials and the fishing communities apparently engendered by ineffective CSR communication is the “social/human problem” that these researchers set out to explore. The outcome of the research, or “views of informants”, thus...

.... Findings CSR communication in Hong Kong SMEs was largely informal, direct, non-strategic and internally-focused. Both implicit and explicit approaches were identified. Some SME exemplars demonstrated use of strategic CSR communication by proactively communicated CSR practices and achievements to both...