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Keywords: Pro-environmental purchase intentions
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Journal Articles
Pro-environmental purchase intentions in a low-involvement context: the role of myopia and apathy
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Journal:
Journal of Global Responsibility
Journal of Global Responsibility (2023) 14 (3): 310–336.
Published: 30 August 2022
...Ayşen Coşkun; Michael Polonsky; Andrea Vocino Purpose To achieve the UN’s 2030 agenda, consumers will need to behave more responsibly and make less environmentally harmful purchases. This study aims to investigate the antecedents of consumers’ pro-environmental purchase intentions based on a range...
