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Keywords: Theory of planned behavior (TPB)
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Journal Articles
Journal:
Journal of Global Responsibility
Journal of Global Responsibility (2025)
Published: 30 September 2025
...). Recognizing its critical role and impact on the fashion industry’s footprint, this study aims to explore factors influencing consumer participation intentions in CTBPs. Extending the theory of planned behavior ( TPB ) includes fashion involvement, environmental concern and recycling convenience...
