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Keywords: Strategic value orientation
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Journal Articles
Strategic value orientation in healthcare: measurement scale
Available to Purchase
J Health Organ Manag 1–41.
Published: 05 May 2026
... dimensions of value (Soares Júnior et al., 2025a). Taken together, these three dimensions—user experience, corporate social responsibility, and digital technologies—suggest complementary paths for understanding a marketing-based strategic value orientation in healthcare. However, literature has...
