Keywords: Collecting
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Journal Articles
Journal of Historical Research in Marketing (2019) 11 (1): 51–73.
Published: 22 May 2019
... traces his interest in history to childhood travel, to growing up in a home furnished with early American décor and to a lifelong passion for antique collecting. Historical research in marketing and consumption fit his independent personality, and has made the best use of his scholarly skill set...
Journal Articles
Journal of Historical Research in Marketing (2011) 3 (4): 507–527.
Published: 08 November 2011
...Richard W. Pollay Purpose This paper aims to examine the role played by collecting in a productive academic career. Design/methodology/approach The methodology is autobiographic and bibliographic recollections about the collecting of advertising books, notes, advertisements, documents...

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