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1-13 of 13
Keywords: Economic history
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Journal Articles
Promoting and marketing a revolutionary cooking appliance in the 1840s Stanislas Sorel’s portable stove “Le Cordon Bleu” (1834–1849)
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Journal of Historical Research in Marketing (2018) 10 (1): 37–59.
Published: 07 February 2018
... faced with promoting and marketing his appliance, Sorel was constrained by both the business practices of the day, as well as by his own business skills. Biography Advertising history France Economic history Product development history Today, the French inventor Stanislas Sorel (1803-1871...
Journal Articles
The history of conspicuous consumption in the United Kingdom: 1945-2000
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Journal of Historical Research in Marketing (2017) 9 (4): 488–510.
Published: 20 November 2017
... the early 1950s; however, a new period of economic stability and consumerism gradually arrived in the UK. © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Advertising history Consumption history Consumer society Economic history Georgios...
Journal Articles
Advertising in a regulated economy: Swedish advertisements 1760-1800
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Journal of Historical Research in Marketing (2016) 8 (4): 484–506.
Published: 21 November 2016
..., plain and unimposing. The Swedish path had long-standing effects on Swedish marketing. The first British advertisement office opened in 1800 while the first Swedish office did not open until 1870 (Kjær-Hansen, 1958 , p. 87). Advertising history Consumption history Economic history...
Journal Articles
Growing consumer rights in neoliberal times: The top-down origins of consumer organizations in Argentina between 1978 and 1993
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Journal of Historical Research in Marketing (2015) 7 (3): 373–388.
Published: 17 August 2015
... de Hoz, the new Minister of Economy, were also inspired by ideas of national rebirth. Pablo Federico Pryluka can be contacted at: ppryluka@cbc.uba.ar © Emerald Group Publishing Limited 2015 Consumption history Economic history Consumer society Argentina Adelco Consumer...
Journal Articles
The ingenious marketing of modern paintings
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Journal of Historical Research in Marketing (2014) 6 (2): 211–233.
Published: 13 May 2014
... historians. Auctions Economic history Art dealers Evolution of marketing History of channels Promotion history The starving artists of La Bohème, the tortured geniuses of numerous Hollywood “biopics”, and the ease with which poseurs and slackers can appropriate the term “artist...
Journal Articles
“The advertising problem”: an Irish solution of 1910
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Journal of Historical Research in Marketing (2014) 6 (1): 116–130.
Published: 11 February 2014
... Limited 2014 Advertising history Consumption history Economic history Republic of Ireland For those who associate the Sinn Féin (Ourselves Alone) party only with politics and violence in Northern Ireland in the late twentieth century, it will come as a surprise to learn...
Journal Articles
Finanzkapital and consumers: how financialization shaped twentieth century marketing
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Journal of Historical Research in Marketing (2012) 4 (3): 453–461.
Published: 03 August 2012
... to Adam a check‐book or credit card or Charge‐A‐Plate (Randall Jarrell, 1962). Finanzkapital Consumption history Economic history Retailing history Marketing regulation history Financialization Retailing United States of America © Emerald Group Publishing Limited 2012 Nikhilesh...
Journal Articles
A history of farmers' markets in Canada
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Journal of Historical Research in Marketing (2012) 4 (3): 387–407.
Published: 03 August 2012
... of a particular commercial enterprise, in this case farmers' markets, is shaped by and reacts to larger forces in the business environment. © Emerald Group Publishing Limited 2012 Farmers' markets Marketing history Marketing Economic history Canada One of the foundational questions...
Journal Articles
Historical methodology: the perspective of a professionally trained historian turned marketer
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Journal of Historical Research in Marketing (2011) 3 (4): 436–448.
Published: 08 November 2011
... Interpretation Critical analysis Economic history Marketing I am writing this in the hope that it will help marketing historians, as well as those with the desire to become marketing historians, to see how the researching and writing of history is done. I received 14 years training in history, at some...
Journal Articles
Marketing secondhand goods in late medieval England
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Journal of Historical Research in Marketing (2010) 2 (3): 270–286.
Published: 10 August 2010
..., pp. 571‐4). © Emerald Group Publishing Limited 2010 United Kingdom Economic history Second‐hand markets Secondhand markets thrive in modern Britain, whether they are car‐boot sales, charity shops, used‐car lots, e‐bay, or the academic's favourite, secondhand bookshops...
Journal Articles
Retailing innovation and urban markets c.1800‐1850
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Journal of Historical Research in Marketing (2010) 2 (3): 287–299.
Published: 10 August 2010
... in this period. It provides local context for innovations like market halls that are well documented at a general level, but less well researched locally. © Emerald Group Publishing Limited 2010 Markets United Kingdom Economic history Business history Urban communities In September 1851...
Journal Articles
Beyond the shop: problems and possibilities
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Journal of Historical Research in Marketing (2010) 2 (3): 256–269.
Published: 10 August 2010
...). Far from killing them off, Roy Porter has suggested in his study of quack medicine, “the advent of the railway” gave early Victorian “mountebanks a new lease of life”. Itinerant sellers of patent medicines: Business history Economic history Retailing United Kingdom Supply Consumer behaviour...
Journal Articles
Exploring new insights into retail history
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Journal of Historical Research in Marketing (2010) 2 (1): 130–138.
Published: 19 January 2010
... of anti‐trust legislation and rarely taking into account laws operating at state or municipal levels [1] (Bean, 1996 ; Palamountain, 1955). © Emerald Group Publishing Limited 2010 Business history Economic history Retailing United States of America Department stores Writing...
