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Keywords: Emulation
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Journal Articles
Journal of Historical Research in Marketing (2014) 6 (4): 501–522.
Published: 11 November 2014
... and students, scholars of marketing and economic and social theorists, of Veblen’s critical analysis of the evolution of consumption, production and business enterprise. © Emerald Group Publishing Limited 2014 Advertising history Business Conspicuous consumption Emulation Sales effort...
