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Keywords: US government
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Journal Articles
Journal of Historical Research in Marketing (2016) 8 (1): 44–64.
Published: 15 February 2016
...Mark Tadajewski; Inger L. Stole Purpose – A number of scholars have explored the US Government’s postwar efforts, often in collaboration with the business community, to “sell America” to Americans themselves; others have documented the means through which such information was aimed at audiences...
Journal Articles
Journal of Historical Research in Marketing (2013) 5 (1): 27–46.
Published: 25 January 2013
...Andrew Pressey; Mark Tadajewski; Finola Kerrigan; Maria Piacentini; Inger L. Stole Purpose The purpose of this article is to explore how the (War) Advertising Council organized the advertising community to assist the US government's home front campaigns during the Second World War. It aims...
