Keywords: Digital transformation
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Journal Articles
Journal of Hospitality and Tourism Horizons (2026) 2 (3): 433–449.
Published: 21 July 2026
... trust, transparency and value creation, positioning it as governance infrastructure for responsible digital transformation. Design/methodology/approach Using a reflective and integrative approach following Torraco (2005) and Grant and Booth (2009), the study synthesizes peer-reviewed literature...

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