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Purpose

Despite the significant economic contributions of the tourism and hospitality industry, it is also considered an emerging concern for its negative impact on the environment. This study investigated the association between green inclusive leadership (GIL), green human resource management (GHRM), and employee proactive pro-environmental behaviour (PEB). The study also investigated the mediating effect of GHRM between GIL and proactive PEB.

Design/methodology/approach

Hotel employees in Malaysia were the respondents in this study. The researchers used a cross-sectional approach and partial least squares-structural equation modeling (PLS-SEM) to analyse the data.

Findings

Results found a significant relationship between GIL, GHRM and proactive PEB. Findings of the study revealed that GHRM significantly meditates the relations between GIL and proactive PEB.

Practical implications

This study presents practical implications for the hotel industry by encouraging employees' environmentally responsible behaviour. Enlightening the role of environmentally open and accepting ways to promote positive employee behaviour is of considerable practical use not solely for the organisations but additionally for culture as a whole.

Originality/value

Theoretical contributions are made by constructing a new structural model supported by the theory of planned behaviour (TPB) and the induction of GIL, GHRM, and proactive PEB and measuring the factors simultaneously. The study further established the mediating role of GHRM between GIL and proactive PEB.

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