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Keywords: Actor-network theory
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Journal Articles
Journal of Hospitality and Tourism Insights 1–20.
Published: 29 September 2026
...Thowayeb Hassan; Mahmoud Ibraheam Saleh Purpose This study examines how guests interact with artificial intelligence (AI) technologies in tourism and hospitality settings using actor-network theory (ANT), addressing critical gaps in understanding AI adoption patterns, variations in guest...
