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Journal Articles
Journal Articles
Journal of Hospitality and Tourism Insights (2022) 5 (5): 927–949.
Published: 21 September 2021
... Publishing Limited Licensed re-use rights only Scale development Tourism Hospitality Self-report Customer A scale is a tool or a mechanism used to quantify constructs and to demonstrate how individuals are distinguished, i.e. how they differ from one another in terms of their particular...
Journal Articles
Journal of Hospitality and Tourism Insights (2021) 4 (3): 245–262.
Published: 19 February 2020
... of innovative developments, often focusing on the operational level of firms. Ambidexterity could though be understood also in dimensions of customer/market development and collaborative interaction. This paper describes and discusses ambidexterity in the dimensions of technological advancement, customer/market...

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