Keywords: Dynamic pricing
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Journal Articles
Journal Articles
Journal Articles
Journal of Hospitality and Tourism Insights (2019) 2 (1): 75–91.
Published: 10 April 2019
... This study confirms the relationship between distribution channels and dynamic pricing strategies, although the same is not true with respect to traditional pricing techniques. The authors found that the adoption of SM as a strategic tool provides a platform to promote tactical revenue management strategies...

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