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Keywords: Framing
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Journal Articles
Journal of Hospitality and Tourism Insights 1–18.
Published: 24 June 2026
...Lisa Cain; Sarah Tanford; Christopher P. Cain Purpose This study investigated how resort fee presentation, through the lens of framing, price transparency and mental budgeting, impacts customer decision-making in hotel booking now that fee disclosures are mandatory. It sought to identify effective...
Includes: Supplementary data
