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Keywords: Mystery guest
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Journal Articles
Journal of Hospitality and Tourism Insights (2021) 4 (3): 351–369.
Published: 26 August 2020
... and explores the relationship between staff-related service dimensions, atmosphere, food quality and revisit in a full-service setting. Design/methodology/approach This study combines an often neglected mystery guest approach with partial least square–structural equation modeling (PLS-SEM) to shed more...
