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Keywords: Online travel agencies (OTAs)
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Journal Articles
Journal of Hospitality and Tourism Insights 1–16.
Published: 08 April 2026
... communication from symbolic claims, particularly in online environments where greenwashing risks persist (Font and McCabe, 2017 ; Myung et al., 2012). Online Travel Agencies (OTAs) represent an especially underexplored arena. Although platforms such as Booking.com and Expedia have introduced...
Includes: Supplementary data
