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1-4 of 4
Keywords: Perceived usefulness
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Journal Articles
Investigating tourism chatbot adoption: the moderating role of privacy concerns
Available to Purchase
Journal of Hospitality and Tourism Insights (2026) 9 (1): 298–318.
Published: 24 September 2025
... Hypotheses were tested using partial least squares (PLS) structural equation modelling, based on a sample of 1800 respondents who had engaged in tourism activities within the previous two years. Findings The results reveal that perceived ease of use, perceived usefulness, interactivity, anthropomorphism...
Journal Articles
Servicescapes and social servicescapes: impact on perceived usefulness, choice satisfaction and behavior at fast-food restaurants
Available to Purchase
Journal of Hospitality and Tourism Insights (2024) 7 (4): 2121–2143.
Published: 26 September 2023
...Awes Asghar; Ruba Asif; Naeem Akhtar Purpose The existing literature has examined the determinants of post-purchase behavioral intentions. However, less attention has been devoted to the factors that contribute to perceived usefulness of fast-food restaurants attributes. The current study...
Journal Articles
The bright and dark sides of hotel kiosks: an empirical study
Available to Purchase
Journal of Hospitality and Tourism Insights (2023) 6 (2): 1043–1065.
Published: 23 June 2022
.../methodology/approach Using survey data collected from 630 hotel customers, hypotheses were tested via structural equation modeling and multi-group analysis. Findings The results showed that perceived usefulness of a check-in/out kiosk had direct effects on both technostressors (i.e. work overload...
Journal Articles
Linking key antecedents of hotel information management system adoption to innovative work behavior through attitudinal engagement
Available to Purchase
Journal of Hospitality and Tourism Insights (2022) 5 (2): 274–291.
Published: 26 January 2021
.../approach Survey data were obtained from 297 full-time employees in five-star hotels in Uganda. With the help of Analysis of Moment Structures (AMOS), seven hypotheses were tested and analyzed using structural equation modeling (SEM). Findings Both perceived usefulness and perceived ease of use...
