...Quang-Huy Ngo Purpose Drawing upon the theoretical lenses of signaling theory and the natural resource-based view (NRBV), this study examines the direct and indirect effects of sustainability market orientation (SMO) on sustainable business performance (SBP) in small restaurants. Specifically...

... and one for full-service restaurants. The results were analyzed using Bayesian regression. Findings For both restaurant types, suggested tips and the number of menu courses ordered significantly influenced willingness-to-tip. Consumers were willing-to-tip more when ordering multiple courses. While...

...Sikandar Ali Qalati; Hanan Eid Badwy; Bassam Samir Al-Romeedy; Ahmed Mohamed Hasanein Purpose This research investigates the connection between authentic leadership and green commitment within the context of Egyptian fine restaurants, with the social exchange theory as the theoretical basis...

... Limited Licensed re-use rights only Entrepreneurial market performance Entrepreneurial passion Human resource support Marketing innovation Restaurants Service/product innovation Travel agency The authors extend their appreciation to the Deanship of Scientific Research at Northern...

... this reticence, and explain post-pandemic restaurant dining intentions. Design/methodology/approach The paper introduces and tests a conceptual framework for understanding in-person dining intentions in the post-Covid-19 era, utilizing structural equation modelling. To empirically validate the model, survey...

...Gamal S.A. Khalifa; Abdallah M. Elshaer; Kashif Hussain; Ahmed K. Elnagar Purpose This paper aims to explore the factors influencing customers' attitudes and behaviours, specifically in terms of affective satisfaction, participation behaviour, and word-of-mouth, within the restaurant industry...

...Ben Arviv; Amir Shani; Yaniv Poria Purpose The aim of the study is to capture consumers' conceptualization of ethnic food and ethnic restaurants, focusing on what it takes for ethnic restaurants to be perceived authentic. Design/methodology/approach Qualitative research, based on semi...

...María Eugenia Rodríguez-López; Juan Miguel Alcántara-Pilar; Salvador Del Barrio-García Purpose The aim of this study is to analyse the moderating roles of restaurant type and client long-term orientation (LTO) on the loyalty building process. In addition, this analysis delves into the role...

...John Umit Palabiyik; Brendan Cronin; Suzanne D. Markham Bagnera; Mark P. Legg Purpose This study investigates restaurant patrons' comfort level with the sudden shift in the dining-in climate within the state of Massachusetts during the onset of the COVID-19 pandemic. Design/methodology/approach...

...Yakup Kemal Özekici; Kurban Ünlüönen Purpose The present work attempts to investigate how restaurant staff perceive problematic customer behaviours (PCBs), the causes for PCBs and the core reasons that trigger such behaviour in restaurants. Design/methodology/approach The root causes were...

...., 2019). Depending on the research focus, research highlighted either the importance of staff-related SQ, food quality or environmental factors such as ambiance. Previous studies showed that food quality is the most important aspect for customers' total quality perceptions of full-service restaurants...