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Keywords: Task-technology fit
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Journal Articles
Journal of Hospitality and Tourism Insights 1–20.
Published: 17 April 2026
...Eeman Almokdad; Kamel Mouloudj; Kiattipoom Kiatkawsin; Chung Hun Lee Purpose This study examines how alignment between self-service technology (SST) interface characteristics and service task demands shapes user evaluations in hospitality contexts. Drawing on Task-Technology Fit (TTF) and Social...
Includes: Supplementary data
