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Keywords: Tourism destinations
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Journal Articles
The effect of social media influencers' synchronous and asynchronous interactivity on revisit intention: mediating effects of inspiration and travel aspiration
Available to Purchase
Journal of Hospitality and Tourism Insights (2026) 9 (4): 1467–1487.
Published: 09 December 2025
...Khalil Hussain; Philip Pong Weng Wong; Ka Leong Chong; Marcus Lee Stephenson; Amir Zaib Abbasi Purpose This study explores the usefulness of synchronous and asynchronous “social media influences” (SMIs) interactivity in “viewers’ inspiration toward online-explored tourism destinations” (VITODs...
Journal Articles
Assessing the role of venturesomeness in a destination consumer-based brand equity model
Available to Purchase
Journal of Hospitality and Tourism Insights (2023) 6 (1): 324–343.
Published: 14 December 2021
...Oliver Cruz-Milán Purpose Given the lack of research on the nomological validity of tourism destination consumer-based brand equity (CBBE) constructs incorporating core, well-established constructs from the travel and tourism discipline, this research investigates the influence of venturesomeness...
