Keywords: Tourist loyalty
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Journal Articles
Journal of Hospitality and Tourism Insights 1–20.
Published: 20 March 2026
...Lusianus Kusdibyo; Wahyu Rafdinal; Muhamad Fahrezi Al-azanah; Cahaya Juniarti Purpose This study aims to investigate how environmental, social and governance (ESG) initiatives shape tourist loyalty in rural ecotourism by extending the quality–loyalty model (QLM) from a cognitive appraisal theory...
Journal Articles
Journal of Hospitality and Tourism Insights (2026) 9 (4): 1432–1450.
Published: 10 November 2025
...Serhat Adem Sop; Fuat Atasoy; Hasan Evrim Arici Purpose This study aims to identify the factors influencing tourist loyalty toward museums by applying the comprehensive congruity model, an extension of self-congruity theory. It also explores how involvement moderates the relationship between...
Includes: Supplementary data
Journal Articles
Journal of Hospitality and Tourism Insights (2026) 9 (3): 1213–1235.
Published: 07 November 2025
... green self-identity moderated the link between green satisfaction and visit intentions. The fsQCA results reveal multiple causal pathways to tourist loyalty, emphasizing that no single factor alone is sufficient. Practical implications The study offers practical insights for green hotel managers...
Journal Articles

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