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Keywords: 升级销售
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Journal Articles
Robots vs humans: an examination of emotional and cognitive responses in upselling and cross-selling
Available to Purchase
Journal of Hospitality and Tourism Technology (2025) 16 (4): 725–745.
Published: 09 January 2025
... in adopting human or robot employees for up- and cross-selling. Suggestions for marketing management and service operation with analytical methods are elucidated. Originality/value This study not just fills all indicated knowledge voids but proffers theoretical and practical insights. 机器人与人类:情感与认知反应在升级销售与交...
