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Keywords: 性别
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Journal Articles
Gender stereotypes in robotics in the field of tourism and hospitality. A conceptual paper
Available to Purchase
Journal of Hospitality and Tourism Technology (2025) 16 (2): 389–408.
Published: 25 October 2024
... quality or satisfaction in interactions with robots. However, this paper’s distinctiveness lies in its exploration of the potential impact of robotics on either reducing or exacerbating gender stereotypes within society. 旅游与酒店业中机器人性别刻板印象:概念性论文 研究目的 通过性别视角研究机器人技术是至关重要的, 因为性别平等对于推动旅游和酒店业的创新至关重要。本文的目标是...
Journal Articles
What people TikTok (Douyin) about influencer-endorsed short videos on wine? An exploration of gender and generational differences
Available to Purchase
Journal of Hospitality and Tourism Technology (2022) 13 (4): 683–698.
Published: 03 May 2022
... is established by investigating gender and generational cohorts’ differences underlined by MIP. 顾客在 TikTok(抖音)对网红葡萄酒营销短视频有何见解?探索性别和代际差异 研究目的 本研究旨在了解社交媒体用户对最受欢迎的平台 - 抖音- 的网红认可的葡萄酒短视频的反应, 依靠消息解释过程 (MIP) 框架, 并识别性别和世代群组的细分差异(Z世代和 Y 世代)。 研究设计/方法论 利用主题建模、内容分析和定量分析来破译从30 名社交媒体网红发布的 81 个葡萄酒视频中关注葡萄酒产品和消费体验信息...
