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1-6 of 6
Keywords: 技术接受模型
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Journal Articles
Journal of Hospitality and Tourism Technology 1–25.
Published: 24 June 2026
...接受模型 创新扩散理论 生成式 Ai Gui 平台 Kyonggi University 2024 This work was supported by Kyonggi University Research Grant 2024. The impact of Artificial Intelligence (hereinafter AI) has become increasingly widespread in various industries (Han et al., 2025). In particular...
Journal Articles
Journal of Hospitality and Tourism Technology 1–23.
Published: 20 March 2026
... 沉浸式数字旅游 大学生 出行行为意向 技术接受模型 In line with previous studies, Alyahya and McLean (2022) highlight how immersive virtual environments influence consumer attitudes by leveraging sensory cues, which can significantly impact decision-making processes. Similarly, Yersüren and Özel (2024) find...
Journal Articles
Journal of Hospitality and Tourism Technology 1–31.
Published: 13 February 2026
... Information systems success model Expectation–confirmation model Chatbots 聊天机器人 人工智能 技术接受模型 期望确认模型 信息系统成功模型 H1. Perceived ease of use will positively influence the perceived usefulness of chatbot services. A “chatbot” refers to a live interaction between a human...
Journal Articles
Journal of Hospitality and Tourism Technology (2026) 17 (3): 779–800.
Published: 11 February 2026
... Licensed re-use rights only Technology Artificial intelligence AI adoption in tourism Virtual tour guiding ChatGPT Tour guide performance Task-technology fit Technology acceptance model ChatGPT tour guide performance model 技术 人工智能 旅游业中的AI采纳 虚拟导游 ChatGPT 导游绩效 任务—技术匹配 技术接受模型...
Journal Articles
Journal of Hospitality and Tourism Technology (2024) 15 (1): 70–103.
Published: 16 October 2023
... than one destination type, was designed. This study contributes to the literature by analyzing real and virtual visit intentions, combining the fields of the experience economy, risk perception and TAM. 研究目的 本研究通过应用技术接受模型, 探讨虚拟现实体验质量对目的地参访意愿和虚拟现实旅游意愿的影响。旨在识别这些变量之间存在的关系, 并解释这些关系的因果链接。 研究方法 本研究从...
Journal Articles
Journal of Hospitality and Tourism Technology (2020) 11 (3): 543–558.
Published: 01 October 2020
... Millennials Social influence theory Technology acceptance model Social media Tourism PLS-SEM 关键词 Millenials 社会影响理论 技术接受模型 、旅游 PLS-SEM Electronic social media (SM) are nowadays a common tool of communication and, in the case of Generation Y (Y’s, millennials), also a significant...
