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Keywords: 持续意愿
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Journal Articles
Journal of Hospitality and Tourism Technology (2023) 14 (3): 460–475.
Published: 11 April 2023
...险和持续意图的信息。 研究发现 结果显示电子满意度、用餐态度、感知风险和持续意愿之间存在显着关系。 最显着的发现是, 虽然电子满意度会影响客户重复使用 MFOA, 但感知到的风险会导致持续意愿下降。 研究原创性/价值 该研究模型通过添加风险因素拓宽了现有的 MFOA 研究模型。 此外, 它还为土耳其和世界新兴的 MFOA 文献做出了宝贵贡献。 RQ4. How does Perceived Ease of Use (PE) influence Dining Attitude (DA)? RQ5. How does...
