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Keywords: 文献综述
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Journal Articles
Journal of Hospitality and Tourism Technology (2020) 11 (2): 343–367.
Published: 04 June 2020
...旅游业中创造价值。采用BDAI战略的好处包括：对旅游提供商带来高效、多产、盈利, 以及对旅游者们带来极度丰富和个性化的旅游体验。我们还总结了采取BDAI战略带来的诸多挑战。采用BDAI战略对旅游业中现有和新参与者的竞争力和弹性起到至关重要的作用。 研究原创性/价值 除了指出了旅游业中BDAI带来的优势, 本论文还提出了一个指南, 来指导当新科技被引进时如何克服挑战。本论文通过对BDAI文献的梳理, 其文献综述结果对经理、学者、和消费者都有重要的启示作用。本论文是首篇在BDAI领域的系统综述, 对拓展电子商务营销、零售、和电子旅游科研有着重大贡献。 © Emerald...
